The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Never change the technology Once you choose the technology that runs your blog, use it. Don’t replace it, ever. Never ever rewrite it. If you’re trying to blog, write. Work in the ‘posts’ and ‘drafts’ folders. Create TODO lists and schedules to get posts live. Stay out of the blog configuration, templates, plugins, and whatnot. ...This is a specific instance of a larger problem: most people are unable to finish their side projects or focus on their side hustles, because they get distracted and sidetracked by tinkering and other things that increase the complexity of the project, instead of working toward the original goal. Being able to manage oneself is a skill as useful as it is rare, and I’m sure there are a few business books that draw that idea out into hundreds of pages. Tom MacWright, How to blog macwright.com Managing Oneself writing