The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
After the Fair An Artwork www.georgkargl.com After the Fair by David Maljkovic. Via hiddenarchitecture. After the Fair puts in focus the Yugoslavian Pavilion at the International Vienna Fair and recalls absent images of the pavilion and the absence of an euphoric projection of a happier future which should be built after the recent historic trauma. The exhibition in its archtectonically determined space of the Georg Kargl BOX cannot reconstruct these 'events', however it can bring up questions as a kind of an inventory making. The tower artarchitecture