The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
A few things that could be poetry An Article by Wesley Aptekar-Cassels notebook.wesleyac.com The right combination of street signs, viewed from a artful vantage point Words on bit of packaging, torn to reveal and conceal as needed The output of a command line tool, perhaps unexpectedly Overheard words, drifting along, liberated from their initial context A form, at first appearing bureaucratic, revealing humanity on deeper reflection An idea, if you consider it divine enough poetrychancewordseuphony