Why we need to stop over-complicating UX An Article by Hugo Froes uxdesign.cc Many have become so focused on the process and methodologies that they’ve forgotten the fundamentals of why we started focusing on the user and what we hope to achieve with that focus. processux
My own beauty reflected The lake was silent for some time. Finally, it said: "I weep for Narcissus, but I never noticed that Narcissus was beautiful. I weep because, each time he knelt beside my banks, I could see, in the depths of his eyes, my own beauty reflected." Paulo Coelho, The Alchemist Narcissus and Goldmund beautyego