1984 A Novel by George Orwell Into the dampness of a graveReality exists in the mindPerhaps one did not want to be loved so much as to be understood.We shall meet in the place where there is no darknessNothing was your own
Politics and the English Language An Essay by George Orwell jarango.com Never use a metaphor, simile or other figure of speech which you are used to seeing in print. Never use a long word where a short one will do. If it is possible to cut a word out, always cut it out. Never use the passive where you can use the active. Never use a foreign phrase, a scientific word or a jargon word if you can think of an everyday English equivalent. Break any of these rules sooner than say anything outright barbarous. ruleswriting
Design with courage Make a bold decision (that is controversial). Make a mistake (as a result of a bold decision). Challenge “conventional wisdom”. Challenge authority (that preaches conventional wisdom). Challenge hierarchy (that perpetuates conventional wisdom). Ignore the committee (and the need to converge). Decide who your clients are (and aren’t). Ignore clients that aren’t (especially those who pay the most). Cultivate clients if none exists (instead of compromising your design). Be a generalist (and ignore your job title). Be a specialist (who specializes in being a generalist). Design things from scratch (and build them yourself from scratch). Design things that no one wants (yet). Design freely (and think freely). Chuánqí Sun, The vanishing designer The boldest decisions design