The Elements of Style A Book by William Strunk Jr. & E.B. White www.gutenberg.org Choose a suitable design and hold to itMake the paragraph the unit of compositionUse the active voicePut statements in positive formSpecific, definite, concrete+9 More The Elements of Typographic StyleThe Elements of Graphing DataThe Sense of StyleThe superficial aspects of what someone else is doing writingcommunication
Two Hundred Fifty Things an Architect Should Know An Essay by Michael Sorkin www.readingdesign.org The distance of a whisper.CornersWant, need, affordWhat the brick really wants.Borders+3 More 136 things every web developer should know before they burn out and turn to landscape painting or nude modelling architecturedesigncollections
Want, need, afford What the client wants. What the client thinks it wants. What the client needs. What the client can afford. What the planet can afford. ux
What the brick really wants. The material finds the right objectWe are working against the grain of the woodThe joy of the humble brick material
Logjam That there is a big danger in working in a single medium. The logjam you don’t even know you’re stuck in will be broken by a shift in representation. creativitymedia