The Nature and Art of Workmanship A Book by David Pye www.bloomsbury.com That which requires caringMass production of variable productsFrom hands to machinesEmploys nothing at allWhat is Folk Craft? designmakingcraftstyle
The Nature and Aesthetics of Design A Book by David Pye books.google.com Any imaginable shapeUseless work on useful thingsPresentableThe principle of arrangementThe minimum condition+35 More More real than living manThat which requires caringThe informing idea of functionalism designaestheticsmakingstylecraftbeauty
The McNamara fallacy A Definition en.wikipedia.org The McNamara fallacy, named for Robert McNamara, the US Secretary of Defense from 1961 to 1968, involves making a decision based solely on quantitative observations (or metrics) and ignoring all others. The reason given is often that these other observations cannot be proven. The fallacy refers to McNamara's belief as to what led the United States to defeat in the Vietnam War—specifically, his quantification of success in the war (e.g., in terms of enemy body count), ignoring other variables. Artifice, blindness, and suicide warlogicmetricsquality