It is fun to revisit memories this way, a digital stamp in my weather passport, where everything can be contained in a forecast and Stockholm sits between Vilnius and London by sheer chance. It has also been a way to feel close to people I love while traveling, to know whether it is raining where they are.
As with most technology, this is artistry by committee. There is no Thomas Cole waiting in the wings. But someone has to animate the stars, to decide when to streak one across the screen–to play god in our pockets.
Brian Eno is well-represented in iOS. His other apps like Bloom, Trope and Air invite listeners to touch the screen to make their own composition. Reflection ($30.99) is different, there is no interaction for the listener. The interface has three buttons: a pause button, a sleep timer, and AirPlay. Reflection produces endless permutations of Eno’s 2017 album, an hour and five minute long title track.
“Just calling it an app is akin to saying Falling Water is just a building,” writes one app store reviewer. “I would not call this an app,” agrees another, “Between the music and visuals it’s more like sonic architecture.” The visuals consist of slowly morphing rectangles that only seem to change in the split second you look away from the screen.
The only problem with Microsoft is they just have no taste. They have absolutely no taste, and what that means is — and I don’t mean that in a small way, I mean that in a big way — in the sense that they don’t think of original ideas, and they don’t bring much culture into their product. And you say “well why is that important?” Well, you know, proportionally spaced fonts come from typesetting and beautiful books, so that’s where one gets the idea. And if it weren’t for the Mac they would never have that in their products.
And so I guess I am saddened, not by Microsoft's success — I have no problem with their success. They have earned their success — I have a problem with the fact that they just make really third-rate products. Their products have no spirit to them, no spirit of enlightenment about them. They are very pedestrian. And the sad part is that most customers don’t have that spirit either. But the way that we’re going to ratchet up our species is to take the best and to spread it around to everybody so that everybody grows up with better things, and starts to understand the subtlety of these better things. And Microsoft is McDonald’s.
So that’s what saddens me — not that Microsoft has won, but that Microsoft’s products don’t display more insight and more creativity.