Winning by Design: The Methods of Gordon Murray A Research Paper by Nigel Cross & Anita Clayburn Cross A case study of the working methods of one particularly successful designer in a highly competitive design domain - Formula One racing car design. Gordon Murray was chief designer for the very successful Brabham and McLaren racing car teams in the 1970s and 1980s. His record of success is characterised by innovative breakthroughs, often arising as sudden illuminations, based on considering the task from first principles and from a systemic viewpoint. His working methods are highly personal, and include intensive use of drawings. Personality factors and team management abilities also appear to be relevant. There are some evident similarities with some other successful, innovative designers You need to make the step forwardDrawing the bitsLike designing things for the first timeWonder PlotsI never have engineers that aren't designers+7 More design
Functionalism can be a kind of religion We are not now inclined to regard modern heating and cooling systems as representative of a spiritual realm. The physical principles involved in their operation are thoroughly understood; there is no mystery about them. They are simply functional, designed according to straightforward engineering practice to serve their intended function as efficiently and conveniently as possible. And yet functionalism itself can be a kind of religion. ...From the fifties and sixties we have inherited numerous heating and cooling systems created within an ethos of universal convenience. Machines to maintain our thermal comfort were conceived of as mechanical servants, providing for our every need while, like an English butler, remaining as unobtrusive as possible. Lisa Heschong, Thermal Delight in Architecture Humble servants function