Theory of Change An Essay by Aaron Swartz www.aaronsw.com A theory of change is the opposite of a theory of action — it works backwards from the goal, in concrete steps, to figure out what you can do to achieve it. To develop a theory of change, you need to start at the end and repeatedly ask yourself, “Concretely, how does one achieve that?” changegoals
Minimum Awesome Product An Article by Carlos Beneyto theuxblog.com Show image 0 Show image 1 Users are accustomed to a minimum of quality, and they expect that of all new products. If our product does not [meet basic expectations of quality], people will automatically believe that it is a bad product and they will not take it seriously. It is not what they expect. Hence my suggestion that the MVP has died and the MAP: Minimum Awesome Product was born. Understanding the Kano ModelDon't Serve Burnt PizzaWhat happens to user experience in a minimum viable product? qualityuxfeaturessoftware