Do not explain too much It is seldom advisable to tell all. William Strunk Jr. & E.B. White, The Elements of Style secrets
To hide or dissemble Fact: The birth agonies of the New IRS led to one of the great and terrible PR discoveries in modern democracy, which is that if sensitive issues of governance can be made sufficiently dull and arcane, there will be no need for officials to hide or dissemble, because no one not directly involved will pay enough attention to cause trouble. David Foster Wallace, The Pale King secretsgovernment
Things Learned Blogging An Article by Jim Nielsen blog.jim-nielsen.com Eschew anything beyond writing the content of a post. No art direction. No social media imagery. No comments. No webmentions. No analytics...Imagine stripping away everything in the way of writing until the only thing staring you back in the face is a blinking cursor and an empty text file. That’ll force you to think about writing. ...[And] write for you, not for others. And if you can’t think of what to “write”, document something for yourself and call it writing. If there’s one thing I’ve learned about the mystery of blogging, it’s that the stuff you think nobody will read ends up with way more reach than anything you write thinking it will be popular. So write about what you want, not what you think others want, and the words will spill out. How to blogWrite the books you want to read bloggingwritinginterest