I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story.
Even a dwelling is a device that generates a distinct pattern of daily activities and their relationships. Some buildings are explicitly built for ritual, but the repetition of any activity, either mundane or religious, tends to ritualize them, and by facilitating this, an architectural structure can turn gradually – sometimes even unnoticeably – into an instrument of ritual.
The association of comfort with people and place are reinforced by the ritualized use of a place. Using a place at a set time and in a specific manner creates a constancy as dependable as the place itself. It establishes, in time and behavior, a definition of place as strong as any architectural spatial definition, such as an aedicula, might be. Ritualized use can do more than reinforce the affection for a place. Through ritual, a place becomes an essential element in the customs of a people.
It is so easy to fall into the trap of contemplating a city’s uses one at a time, by categories. Indeed, just this—analysis of cities, use by use—has become a customary planning tactic. The findings on various categories of use are then put together into “broad, overall pictures.”
The overall pictures such methods yield are about as useful as the picture assembled by the blind men who felt the elephant and pooled their findings. The elephant lumbered on, oblivious to the notion that he was a leaf, a snake, a wall, tree trunks and a rope all somehow stuck together.