Reciprocity Whenever human activities incorporate machines or rigidly prescribed procedures, the modes of human interaction change. In general, technical arrangements reduce or eliminate reciprocity. Reciprocity is some manner of interactive give and take, a genuine communication among interacting parties. Ursula M. Franklin, The Real World of Technology reciprocity
Research, empathy, simplicity, speed An Article by Matthew Ström matthewstrom.com As Nosrat provides a simple list of essential ingredients for any great meal, can we describe a simple list of essential components for digital products? Here are four elements that I believe are the foundation of great digital products: Research, Empathy, Simplicity and Speed. Salt, Fat, Acid, Heat designsoftwareproductsbalance