Reciprocity Whenever human activities incorporate machines or rigidly prescribed procedures, the modes of human interaction change. In general, technical arrangements reduce or eliminate reciprocity. Reciprocity is some manner of interactive give and take, a genuine communication among interacting parties. Ursula M. Franklin, The Real World of Technology reciprocity
A small team of committed coworkers The innovative designer also likes, perhaps needs, to work with a small team of committed co-workers who share the same passions and dedication. Nigel Cross & Anita Clayburn Cross, Winning by Design: The Methods of Gordon Murray On Talent teamwork