The greatness of little things Those who cannot feel the littleness of great things in themselves are apt to overlook the greatness of little things in others. Okakura Kakuzō, The Book of Tea greatnesswisdom
The case against heatmaps An Article by Oliver Palmer www.oliverpalmer.com Visualised aggregations of click activity are a low effort, low signal waste of time and best avoided in favour of actual research. uxmetrics