The allure of clicks If more of us, as designers, approach what we encounter on design aggregators every day in this way, perhaps we can begin to effect some structural change. By and large these sites are just as susceptible to the allure of clicks as the craft of design. But if we are more selective about what we consume, we may be able to encourage design publications to follow that lead by applying editorial judgment to what gets shared every day. Khoi Vinh, Design Discourse is in a State of Arrested Development www.fastcompany.com consumption
From consumption to production I see no other solution (political, economic) to the problems of mankind than the formation of small responsible communities involved in permaculture and appropriate technology. I believe that the days of centralised power are numbered, and that a re-tribalisation of society is an inevitable, if sometimes painful, process. The greatest change we need to make is from consumption to production, even if on a small scale, in our own gardens. Bill Mollison, Introduction to Permaculture societyconsumptionproduction
High-priced good times Once again, a neighborhood dedicated to production has been transformed into one for consumption. As someone who believes that an internal balance between these activities is vital to the health, character, and autonomy of the city, I find that the sight of yet another zone of high-priced good times gives me the willies, even as I tuck into my perfect branzino in the lovely back garden of the delightful Italian restaurant. Michael Sorkin, 20 Minutes in Manhattan consumption
What premium mediocre is not So premium mediocrity is not clueless, tasteless consumption of mediocrity under the mistaken impression that it is actual luxury consumption. Maya Millennial is aware that what she is consuming is mediocre at its core, and only “premium” in some peripheral (and importantly, cheap, such as French-for-no-reason branding) ways. But she consumes it anyway. She is aware that her consumption is tasteless, yet she pretends it is tasteful anyway. Second the distinguishing feature is that premium mediocrity only signals an appearance of striving upwards. Everybody in the premium mediocre world recognizes that it is not a reliable indicator of actual upward striving, such as number of code commits on github, or non-bot retweets achieved by on a tweet. In other words, premium mediocrity is dressing for the lifestyle you’re supposed to want, in order to hold on to the lifestyle you can actually afford — for now — while trying to engineer a stroke of luck. Venkatesh Rao, Premium Mediocre www.ribbonfarm.com consumption
Consumption The proponents of technology in the 1840s were very enthusiastic about replacing workers with machines. But somehow I find no indication that they realized that while production could be carried out with few workers and still run to high outputs, buyers would be needed for those outputs. The realization that though the need for workers decreased, the need for purchasers could increase, did not seem to be part of the discourse on the machinery question. Since then, however, technology and its promoters have had to create a social institution – the consumer – in order to deal with the increasingly tricky problem that machines can produce but it is usually people who consume. Ursula M. Franklin, The Real World of Technology consumptionwastesociety
On Greatness What’s important to you in the development of a product? One of the things that really hurt Apple was that after I left John Sculley got a very serious disease. And that disease — I’ve seen other people get it too — it’s the disease of thinking that a really great idea is 90% of the work, and if you just tell all these other people “here’s this great idea,” then of course they can just go off and make it happen. The problem with that is that there’s just a tremendous amount of craftsmanship in between a great idea and a great product. And as you evolve that great idea it changes and grows. It never comes out like it starts, because you learn a lot more as you get into the subtleties of it, and you also find there are tremendous tradeoffs you have to make, there are just certain things you can’t make electrons do, there are certain things you can’t make plastic, or glass, or factories, or robots do. And as you get into all these things, you find that designing a product is keeping 5,000 things in your brain, these concepts, and just fitting them all together and continuing to push to fit them together in new and different ways to get what you want. And every day you discover a new problem or a new opportunity to do it a little differently. And it’s that process that is the magic. Steve Jobs, Steve Jobs: The Lost Interview The idea grows as they workThe Design SquiggleThe Nature of Product ideascraft