The Cycle of Goodness An Idea by Tadao Yoshida ykknorthamerica.com The CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society. This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of our business activities. Why YKK zippers are the brown M&Ms of product design goodnesssocietybusiness
The Waste Land A Poem by T.S. Eliot www.poetryfoundation.org HURRY UP PLEASE ITS TIMEA handful of dustWho walks beside you?Has it begun to sprout?Fragments solitudesociety
A handful of dust There is shadow under this red rock, (Come in under the shadow of this red rock), And I will show you something different from either Your shadow at morning striding behind you Or your shadow at evening rising to meet you; I will show you fear in a handful of dust. feardarkness
Who walks beside you? Who is the third who walks always beside you? When I count, there are only you and I together But when I look ahead up the white road There is always another religionwalking
Has it begun to sprout? "That corpse you planted last year in your garden, Has it begun to sprout? Will it bloom this year?" deathgrowthgardens