The Cycle of Goodness An Idea by Tadao Yoshida ykknorthamerica.com The CYCLE OF GOODNESS® is the corporate philosophy established by YKK’s founder, Tadao Yoshida, who believed that “no one prospers without rendering benefit to others.” It expresses the basic belief of the YKK Group. Tadao Yoshida firmly believed that business belongs to society. As an important member of society, a company survives through coexistence. When the benefits are shared, the value of the company’s existence will be recognized by society. When pursuing his business, Mr. Yoshida was most concerned with that aspect and would find a path leading to mutual prosperity. He believed that using ingenuity and inventiveness in business activities and constantly creating new value would lead to the success of clients and business partners and make it possible to contribute to society. This type of reasoning is referred to as the CYCLE OF GOODNESS® and has always served as the foundation of our business activities. Why YKK zippers are the brown M&Ms of product design goodnesssocietybusiness
The stoop is a space of spectatorship Along with being a meeting place, the stoop is a space of spectatorship. A street lined with stoops is a kind of lateral stadium, ideal for viewing the passing parade, whether formal ones like the giant Gay Pride and Halloween Parades (until their route was changed a few years ago) or the more informal quotidian version. Hanging out on the stoop allows the sitter to observe the dance (Jane Jacobs’s ballet) of daily activity, to notice what is out of the ordinary, to provide the kind of public presence that prompts neighborly behavior. Michael Sorkin, 20 Minutes in Manhattan I know the deep night ballet and its seasons best streets