Combinations and arrangements Everything designed has an element of arbitrariness in its form. Loewy described how groups of his designers used to go about designing a new model automobile. Different groups were given different tasks, such as the front and rear of the car, and the conceptual work began, to be cut off at some predetermined time by deadlines that were imposed at the outset. After a time, there were "piles of rough sketches," and Loewy saw the design proceed as follows: Now the important process of elimination begins. From the roughs, I select the designs that indicate germinal direction. Those that show the greatest promise are studied in detail, and these in turn are used in combination or arrangements with one another. A promising front treatment can be tried in combination with a likely side elevation sketch, etc. From this a new set of designs emerges. These are then sketched in detail. After careful analysis, they boil down to four or five. Raymond Loewy, The Evolution of Useful Things Useless work on useful things drawing
Such an unholy alliance Something was wrong, according to Raymond Loewy, who admitted that, "with few exceptions, the [competitors'] products were good." He was "disappointed and amazed at their poor physical appearance, their clumsiness, and...their design vulgarity." He found "quality and ugliness combined," and wondered about "such an unholy alliance." ...Loewy was also "shocked by the fact that most preeminent engineers, executive geniuses, and financial titans seemed to live in an aesthetic vacuum," and he believed that he could "add something to the field." But, not surprisingly, the people he approached were "rough, antagonistic, often resentful." Raymond Loewy, The Evolution of Useful Things On TasteWe might as well make them beautifulRestrained beauty aesthetics
Manifesto for Agile Software Development A Definition agilemanifesto.org We are uncovering better ways of developing software by doing it and helping others do it. Through this work we have come to value: Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan That is, while there is value in the items on the right, we value the items on the left more. Deliver early and continuouslyWelcome changing requirementsSelf-organizing teamsTechnical excellence and good designAgility and sustainability+7 More agileprocesssoftware
Deliver early and continuously Our highest priority is to satisfy the customer through early and continuous delivery of valuable software.
Welcome changing requirements Welcome changing requirements, even late in development. Agile processes harness change for the customer's competitive advantage. A late change in requirements is a competitive advantage planning
Self-organizing teams The best architectures, requirements, and designs emerge from self-organizing teams.
Technical excellence and good design Continuous attention to technical excellence and good design enhances agility. craft
Agility and sustainability Agile processes promote sustainable development. The sponsors, developers, and users should be able to maintain a constant pace indefinitely.
The amount of work not done Simplicity—the art of maximizing the amount of work not done—is essential. -2000 Lines Of Code simplicity
Build projects around motivated individuals Build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done. On ValueOn Talent
Deliver working software frequently Deliver working software frequently, from a couple of weeks to a couple of months, with a preference to the shorter timescale.
Business people and developers Business people and developers must work together daily throughout the project. collaboration
Face-to-face conversations The most efficient and effective method of conveying information to and within a development team is face-to-face conversation. teamwork
Reflect, tune, adjust At regular intervals, the team reflects on how to become more effective, then tunes and adjusts its behavior accordingly.