How to write a high-engagement tweet An Article by Rach Smith rachsmith.com Pick a stance that that could be mistaken as contrarian, but in reality most people actually agree with. Posit your argument as if there are "people" who have been spreading the opposing view. You don't have to be specific about who it is. In fact, they don't actually have to exist. Make the subject matter something that people get emotional about: gender inequality in tech, TypeScript vs. JavaScript, hiring processes, etc. Watch the engagement from people agreeing with you/bonding over your common enemy roll in. Things that increase popularity that I generally don't doCoevolution and the bad take machine mediaargument
Touch the keys An Article by Rach Smith rachsmith.com In his course Being Productive: Simple Steps to Calm Focus, Kourosh Dini emphasises the importance of taking a moment to “be with” the work every day (or however frequently you need to tackle a project). “Being with” your work is to be fully present and intentional about that activity and doing nothing else. This idea was inspired by Dini’s piano teacher, who encouraged him to sit at his piano and touch the keys every day. Even on the days that he felt he had no time or inclination to practice. Sometimes touching the keys would lead to a good practice session, even when he didn’t feel like it would before he actually gave it a go. Just like Dini, I find that once I give the task my full attention and be present, the actual doing of it turns out to be much easier and more enjoyable than my mind had been expecting. As usual, the resistance to getting started is far more uncomfortable than actually doing the thing. To pick up my pen productivityworkcreativitypractice
I completely ignored the front end development scene for 6 months. It was fine An Article by Rach Smith rachsmith.com What I’ve learnt through experience is that the number of languages I’ve learned or the specific frameworks I’ve gained experience with matters very little. What actually matters is my ability to up-skill quickly and effectively. If you focus on: learning how you best learn, and practicing effectively communicating the things you've learned you can't go wrong. learningprogrammingskillexperiencepractice
I haven't experienced imposter syndrome, and maybe you haven't either An Article by Rach Smith rachsmith.com I have never felt like an “imposter”. I have always deserved to be here, I’ve worked hard. I don’t suffer from a “syndrome”. Identifying the gaps in my knowledge and being aware of what I don’t know is part of my vocation. In recent years it’s become trendy to discuss how we all apparently suffer from this imposter syndrome - an inability to internalize one's accomplishments and a persistent fear of being exposed as a “fraud”. I take two issues with this: it minimizes the impact that this experience has on people that really do suffer from it. we’re labelling what should be considered positive personality traits - humility, an acceptance that we can’t be right all the time, a desire to know more, as a “syndrome” that we need to “deal with”, “get over” or “get past”. workknowledge
It's All Over An Essay by Justin E. H. Smith justinehsmith.substack.com It has come to seem to me recently that this present moment must be to language something like what the Industrial Revolution was to textiles. A writer who works on the old system of production can spend days crafting a sentence, putting what feels like a worthy idea into language, only to find, once finished, that the internet has already produced countless sentences that are more or less just like it, even if these lack the same artisanal origin story that we imagine gives writing its soul. There is, it seems to me, no more place for writers and thinkers in our future than, since the nineteenth century, there has been for weavers. Into the system of flightThe gutting of our human subjecthoodA performative contradictionThe one reveals a subject and the other reveals an algorithm metrics
Into the system of flight It seems this transformation, from physical object to vector of data, is a general and oft-repeated process in the history of technology, where new inventions begin in an early experimental phase in which they are treated and behave as singular individual things, but then evolve into vectors in a diffuse and regimented system as the technology advances and becomes standardized. In the early history of aviation, airplanes were just airplanes, and each time a plane landed or crashed was a singular event. Today, I am told by airline-industry insiders, if you are a billionaire interested in starting your own airline, it is far easier to procure leases for actual physical airplanes, than it is to obtain approval for a new flight route. Making the individual thing fly is not a problem; inserting it into the system of flight, getting its data relayed to the ATC towers and to flightaware.com, is. The navigation is our property flightsystemstechnology
The gutting of our human subjecthood Someone who thinks about their place in the world in terms of the structural violence inflicted on them as they move through it is thinking of themselves, among other things, in structural terms, which is to say, again among other things, not as subjects. This gutting of our human subjecthood is currently being stoked and exacerbated, and integrated into a causal loop with, the financial incentives of the tech companies. People are now speaking in a way that results directly from the recent moneyballing of all of human existence. humanityidentity
A performative contradiction I have found myself coming away from discussions with my good PR people feeling vaguely guilty that I do not have enough followers on Twitter (five thousand is the cut-off, I think) to be considered an “influencer,” or even just a “micro-influencer,” and feeling dismayed to learn that part of what is involved in launching a book like this into the world is strategizing over how to catch the attention of a true influencer, for a retweet or some other metrically meaningful shout-out. You would be a fool to think that it is the argument of the book, the carefully crafted sentences themselves, that are doing the influencing. And yet for me to try to insert myself into the metrics-driven system would be a performative contradiction, since the book itself is an extended philippic against this system. And so what I do? I play along, as best I can, until I start to feel ashamed of myself. I contradict myself.
The one reveals a subject and the other reveals an algorithm My own book may be crap, but I am certain, when such an imbalance in profitability as the one I have just described emerges, between photojournalism and selfies, that it is all over. This is not a critical judgment. I am not saying that the photos of Pol Pot are good and the selfies are bad. I am saying that the one reveals a subject and the other reveals an algorithm, and that when everything in our society is driven and sustained in existence by the latter, it is all over. algorithmssociety