The case against heatmaps An Article by Oliver Palmer www.oliverpalmer.com Visualised aggregations of click activity are a low effort, low signal waste of time and best avoided in favour of actual research. uxmetrics
Ever Present, Ever Changing EVER PRESENT NEVER TWICE THE SAME EVER CHANGING NEVER LESS THAN WHOLE Robert Irwin, Robert Irwin: A Conditional Art Getty Center Central GardenTo enact visually the message euphony