Our memory of exact word sequences usually fades more quickly than our memory of (contextually interpreted) meanings.
More broadly, the exact auditory sensations normally fade very quickly; the corresponding word sequences fade a bit more slowly; and the interpreted meanings last longest.
These generalizations can be overcome to some extent if the sound or the text has especially memorable characteristics. (And the question of what "memorable" means in this context is interesting.)
This type of beauty grows with each passing day. Utilitarian craftwares become more beautiful the more they are used, and the more beautiful they become, the more they are used.
Moreover, the heavens have ordained that these objects should attain an even greater beauty as they become worn by the handling of human hands.
Miscellaneous handicrafts are devoid of ambition. Their purpose is to serve the needs of the people, not to achieve renown. Just as construction workers who have built a wonderful highway don’t sign their work, neither do artisans append their names to their ware. From beginning to end, without exception, such handicrafts are made by nameless craftsmen. It is this lack of desire for personal recognition that produces their flawless beauty.
Rather than the craft object finding the most suitable material, it can be said that the material finds the right object. Folk crafts are invariably the product of a local environment. When a certain locality is rich in a certain raw material, that material gives rise to a certain craftware.
Nature tells us the shape and pattern a material should assume, and nothing good can be achieved by ignoring its dictates. A good artisan seeks nothing that nature does not seek.