The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Working with Brian Eno on design principles for streets An Article by Dan Hill & Brian Eno medium.com Think like a gardener, not an architect: design beginnings, not endings Unfinished = fertile Artists are to cities what worms are to soil. A city’s waste should be on public display. Make places that are easy for people to change and adapt (wood and plaster, as opposed to steel and concrete.) Places which accommodate the very young and the very old are loved by everybody else too. Low rent = high life Make places for people to look at each other, to show off to each other. Shared public space is the crucible of community. A really smart city is the one that harnesses the intelligence and creativity of its inhabitants. collectionsurbanismstreetscitieswastegardens