The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Tactical urbanism Tactical urbanism includes low-cost, temporary changes to the built environment, usually in cities, intended to improve local neighborhoods and city gathering places. Tactical urbanism is also commonly referred to as guerrilla urbanism, pop-up urbanism, city repair, or D.I.Y. urbanism. The Street Plans Collaborative defines "tactical urbanism" as an approach to urban change that features the following five characteristics: A deliberate, phased approach to instigating change; The offering of local solutions for local planning challenges; Short-term commitment and realistic expectations; Low-risks, with a possibly high reward; and The development of social capital between citizens and the building of organizational capacity between public-private institutions, non-profits, and their constituents. Wikipedia en.wikipedia.org The Help-Yourself City urbanism