The McDonald’s Theory of Creativity An Article by Jon Bell jonbell.medium.com I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s. An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic! It’s as if we’ve broken the ice with the worst possible idea, and now that the discussion has started, people suddenly get very creative. I call it the McDonald’s Theory: people are inspired to come up with good ideas to ward off bad ones. The surprising effectiveness of writing and rewriting creativityideasrepair
Meaningness A Website by David Chapman meaningness.com The word “meaning” has two quite different meanings in English. It can refer to the meaning of symbols, such as words and road signs. This book is not about that kind of meaning. People also speak of “the meaning of life.” That is the sort of meaningness this book is about. So I apply “meaningness” only to the sorts of things one could describe as “deeply meaningful” or “pretty meaningless.” meaninglife