My job is simply to design gadgets that I like Inventors are people who not only curse, but who also start to think of what can be done to eliminate the bother...When I see something that I don't like, I try to invent a way around it. My job is simply to design gadgets that I like. Jacob Rabinow, The Evolution of Useful Things The iPodYou and your user are one innovation
v0.crap I couldn’t seem to convince my writers that I was genuinely ok working with a super rough first draft — i.e., that I’d harbor no hidden judgment about their intelligence, commitment, or excellence at their craft. So I came up with a new word. “Just give me a v0.crap.” (Pronounced “version zero dot crap”.) v.0.crap works because it’s attuned to the psychology of the situation. It’s punching through our innate desire not to “look bad”, plus years of corporate conditioning that tells us not to share less-than-polished work. It’s easier for people used to delivering exceptional work to feel they’ve exceeded the goal of “crap”; they can sit comfortably in “good enough for the current purpose.” Courtney Hohne, The monkey, the tiger beetle and the language of innovation blog.x.company Writing, Briefly qualityideaswritingmaking