littlebigdetails A Blog by Floris Dekker littlebigdetails.com Little Big Details is a curated collection of the finer details of design. As Charles & Ray Eames put it: “The details are not the details; they make the product.” This is intended to be a source of inspiration. Created and curated by Floris Dekker. Alumni: Andrew McCarthy. Essential vs. nice to have detailsmicrositeswhimsydesign
Hacking is the opposite of marketing An Article by Tom MacWright macwright.com One of my favorite definitions of “hacking” is the creative reuse of tools for new and unexpected purposes. Hacking is using your email account as a hard drive, using your bicycle seat to open a beer, using Minecraft’s red bricks to create a calculator in the game. The opposite of hacking is marketing. Marketing tells you that this particular non-stick pan is the pan you’ll use to make omelettes, and you’ll do it in the morning dressed in fashionable clothing in a nice kitchen. It includes a photo and inspirational copywriting to drive this home. Marketing dictates a style, context, and purpose for even the most general-purpose products. This narrative needs to be specific so that you can readily imagine it: it’s you, in an Airbnb, laughing with friends. All sorts of ways to use the machineIn ways you didn't anticipateStretching the product toolsadvertisingcreativityutility