The Elements of Style A Book by William Strunk Jr. & E.B. White www.gutenberg.org Choose a suitable design and hold to itMake the paragraph the unit of compositionUse the active voicePut statements in positive formSpecific, definite, concrete+9 More The Elements of Typographic StyleThe Elements of Graphing DataThe Sense of StyleThe superficial aspects of what someone else is doing writingcommunication
Truisms An Artwork by Jenny Holzer www.moma.org Holzer began creating these works in 1977, when she was a student in an independent study program. She hand-typed numerous "one liners," or Truisms, which she has likened, partly in jest, to a "Jenny Holzer's Reader's Digest version of Western and Eastern thought." She typeset the sentences in alphabetical order and printed them inexpensively, using commercial printing processes. She then distributed the sheets at random and pasted them up as posters around the city. Her Truisms eventually adorned a variety of formats, including T-shirts and baseball caps. Design Leadership Truisms truthwisdomlife