Winning by Design: The Methods of Gordon Murray A Research Paper by Nigel Cross & Anita Clayburn Cross A case study of the working methods of one particularly successful designer in a highly competitive design domain - Formula One racing car design. Gordon Murray was chief designer for the very successful Brabham and McLaren racing car teams in the 1970s and 1980s. His record of success is characterised by innovative breakthroughs, often arising as sudden illuminations, based on considering the task from first principles and from a systemic viewpoint. His working methods are highly personal, and include intensive use of drawings. Personality factors and team management abilities also appear to be relevant. There are some evident similarities with some other successful, innovative designers You need to make the step forwardDrawing the bitsLike designing things for the first timeWonder PlotsI never have engineers that aren't designers+7 More design
Tablets have caught up But in the past couple of years, Brennan believes that tablets have caught up, with apps such as Apple’s ProCreate and Morpholio’s Trace becoming far more responsive to the user’s marks. “Tablets didn’t used to have that immediate response, from brain to eye to hand to pen to paper. A half-second delay has a huge impact on how you think — it causes you to stumble. But now that lag’s gone, it’s almost the same as drawing with pen on paper. You don’t need to engage with the airbrushes or other features — just use it in its purest form.” The stylus, too, far more convincingly apes a manual pen: “You’re able to tune it to almost replicate your favourite pen — and it doesn’t run out of ink. Chetwood is an iPad devotee, using it to produce fantastical urban artworks as well as architecture. Far from hindering the drawing process, he believes tablets will give rise to a new era of creative drawing. “A lot of people say technology and computers are taking away the true art of drawing. That’s rubbish, it releases sketching. You can move so much quicker and change things much more quickly, and it keeps a record of what you’re doing. The control is just brilliant.” The polished glass surface is the only flaw, but textured acetates applied to the screen can make it feel more like paper. Nick Jones, Back to the Drawing Board Platforms