Theory of Change An Essay by Aaron Swartz www.aaronsw.com A theory of change is the opposite of a theory of action — it works backwards from the goal, in concrete steps, to figure out what you can do to achieve it. To develop a theory of change, you need to start at the end and repeatedly ask yourself, “Concretely, how does one achieve that?” changegoals
Never change the technology Once you choose the technology that runs your blog, use it. Don’t replace it, ever. Never ever rewrite it. If you’re trying to blog, write. Work in the ‘posts’ and ‘drafts’ folders. Create TODO lists and schedules to get posts live. Stay out of the blog configuration, templates, plugins, and whatnot. ...This is a specific instance of a larger problem: most people are unable to finish their side projects or focus on their side hustles, because they get distracted and sidetracked by tinkering and other things that increase the complexity of the project, instead of working toward the original goal. Being able to manage oneself is a skill as useful as it is rare, and I’m sure there are a few business books that draw that idea out into hundreds of pages. Tom MacWright, How to blog macwright.com Managing Oneself writing