Winning by Design: The Methods of Gordon Murray A Research Paper by Nigel Cross & Anita Clayburn Cross A case study of the working methods of one particularly successful designer in a highly competitive design domain - Formula One racing car design. Gordon Murray was chief designer for the very successful Brabham and McLaren racing car teams in the 1970s and 1980s. His record of success is characterised by innovative breakthroughs, often arising as sudden illuminations, based on considering the task from first principles and from a systemic viewpoint. His working methods are highly personal, and include intensive use of drawings. Personality factors and team management abilities also appear to be relevant. There are some evident similarities with some other successful, innovative designers You need to make the step forwardDrawing the bitsLike designing things for the first timeWonder PlotsI never have engineers that aren't designers+7 More design
Co-Evolution of Problem and Solution Spaces in Creative Design An Essay by Nigel Cross & Kees Dorst www.researchgate.net Between the two spaces What the prototype tells youSolution to evaluation and back againIn terms which must be alteredPrimitive design
You and Your Research A Speech by Richard Hamming www.cs.virginia.edu This talk centered on Hamming's observations and research on the question "Why do so few scientists make significant contributions and so many are forgotten in the long run?" Important problemsOpen doors, open mindsInverting the problemIntellectual investment is like compound interestGreat people can tolerate ambiguity+2 More The Art of Doing Science and Engineering: Learning to Learn researchdiscoverycreativitylearning
Important problems Among the important properties to have is the belief you can do important things. If you do not work on important problems, how can you expect to do important work? Yet direct observation and direct questioning of people show most scientists spend most of their time working on things they believe are not important and are not likely to lead to important things.
Open doors, open minds I suspect the open mind leads to the open door, and the open door tends to lead to the open mind; they reinforce each other. doors
Inverting the problem When stuck, often inverting the problem and realizing the new formulation is better represents a significant step forward.
Intellectual investment is like compound interest Intellectual investment is like compound interest: the more you do, the more you learn how to do, so the more you can do, etc. I do not know what compound interest rate to assign, but it must be well over 6%—one extra hour per day over a lifetime will much more than double the total output. The steady application of a bit more effort has a great total accumulation.
Great people can tolerate ambiguity Great people can tolerate ambiguity; they can both believe and disbelieve at the same time. You must be able to believe your organization and field of research is the best there is, but also that there is much room for improvement! I don't necessarily agree with everything that I say
Selling new ideas I must come to the topic of “selling” new ideas. You must master three things to do this: Giving formal presentations, Producing written reports, and Mastering the art of informal presentations as they happen to occur. All three are essential—you must learn to sell your ideas, not by propaganda, but by force of clear presentation. I am sorry to have to point this out; many scientists and others think good ideas will win out automatically and need not be carefully presented. They are wrong; many a good idea has had to be rediscovered because it was not well presented the first time, years before! Scientific writing
A halo of opportunities It seems to me at almost all times there is a halo of opportunities about everyone from which to select.