Nikita Prokopov

Page weight matters

An Article by Chris Zacharias
blog.chriszacharias.com

Many of us are fortunate to live in high bandwidth regions, but there are still large portions of the world that do not. By keeping your client side code small and lightweight, you can literally open your product up to new markets.

  1. ​​Speed is a feature​​

Chris relates an anecdote from his days at Youtube where, after a major push to reduce the size of the main viewing page, analytics showed that average page latency counterintuitively increased. It turns out that this was due to a huge influx of new users from international regions with poor bandwidth, who were previously unable to use Youtube at all, and now could actually watch videos for the first time, due to the lightweight design.